The Challenge
“Can we even get the diamond ring we really want?”
When Tom and Laura started looking for an engagement ring, they quickly hit a wall: balancing size, quality, and price felt impossible.
Laura dreamed of a show-stopping 3-carat diamond, but everywhere they looked, the price tags were staggering. Even diamonds that fit the budget fell short on quality.
The Solution
A Bold Lab Grown Diamond Without the Big Price
When Tom and Laura came to us, we immediately showed them something exciting:
A 3.06-carat round brilliant lab grown diamond, with a VVS2 clarity and an E color. Triple X? Always. This stunning diamond surpassed their expectations for size, quality, and brilliance. The best part? The price tag matches their initial budget of $2,900 CAD.
“People are amazed when they see the options lab grown diamonds offer. You get the same breathtaking sparkle at a fraction of the cost, without compromising on quality,” says Ali El Arbid, Founder & Gemologist at Vero Diamonds.
“People are amazed when they see the options lab grown diamonds offer. You get the same breathtaking sparkle at a fraction of the cost, without compromising on quality,” says Ali El Arbid, Founder & Gemologist at Vero Diamonds.
The Process
This section will be used across all Customer Journey pages.
How to make your custom engagement ring come to life with Vero Diamonds
We love collaborating with you and believe that your journey to create your custom engagement ring with us is just as important as the result you’ll receive.

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Start with a Conversation
There's no wrong time to book an appointment. We’re here to answer your questions, in-person or virtually.
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Explore your options
During our appointment, we’ll guide you through ring styles and diamonds that match your preferences.
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Preview your ring and validate
Give your green light to the rendering of the ring, the stone ordered just for you, and a wax of your ring.
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Pick up your ring
Your ring is ready! It comes with a complementary packaging along with Vero Diamonds Lifetime Warranty and free services.
The Result
A perfectly crafted, perfectly priced diamond ring
Laura wasn’t just after a stunning diamond: she wanted an engagement ring that was uniquely hers. So, we figured out the details of the ring together. We got to work on the setting in our workshop in Ottawa. Her diamond ring is made of:
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18k rose gold for a warm glow.
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A cathedral design with a 2.2mm band slimming at each end toward the diamond.
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A lowered profile to keep the ring snag-free during daily wear.
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A hidden halo that protects the center diamond and adds extra sparkle.
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A bridge with accent diamonds for more brilliance.
Laura hadn’t considered adding accent diamonds at first, but when she was offered this option, she thought it’d be a nice touch. Her final ring came together with these delicate accents, adding a personal flair that made it truly unique to her.